Introducing PAAL! A Coconut-based lifestyle
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"Paal coconut sugar is a great substitute for my normal sugar in my daily coffee - and it's better for you!"
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"I love the subtle caramel notes, it adds a depth of flavor that is better than sugar"
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"The texture of Paal coconut sugar makes it so easy to sub it for sugar versus other sweeteners like honey or maple syrup"
Two sisters on a mission
It all started during our childhood summers visiting our family in Tamil Nadu, India. Our family has been farming for generations, and we grew up watching our grandmother cook with fresh ingredients picked straight from our family’s farm. The food tasted better, and our stomachs were happier.
Fast forward to our adulthood, when we realized the negative effects that processed and mass-produced foods have on our health. We decided to rework our diets and go back to our roots to learn the health benefits of cooking with clean and wholesome ingredients.
We created Paal to harness the power of one of the most versatile and nutritious South Indian cooking ingredients—the coconut. We are two sisters on a mission to bring you fresh, high quality cooking products while empowering the people and communities who grow them.
Our Vision
Paal, which directly translates to coconut milk in our native Tamil language, is rooted in our heritage and driven by our mission. Our goal is to create a community of people interested in plant-based and healthier cooking to join us in celebrating our culture and conscious ways of engaging with food. We hope to give back to our farming partners by focusing on economic empowerment through the growth of our supply chain. We source our coconuts directly from small farmers that uphold practices of sustainability and equity. Our products are vegan, gluten-free, and certified organic, so you can experience healthier, more sustainable ways to indulge in your favorite treats or enhance any recipe.